Lindt & Sprungli Easter illustrations
Client: Lindt & Sprungli Australia | Project: Easter packaging illustrations | Tools: Adobe Photoshop
I was approached by Lindt & Sprungli Australia to revamp their Easter packaging illustrations. The existing illustrations were simple and flat and did not capture the vast and vibrant world of Lindt’s iconic character, the Gold Bunny, and his friends. I worked with the Lindt team to brainstorm and visualise the world inhabited by these characters. The outcome depicts a bright, beautiful and utopian world rendered in painterly detail. As part of the brief, I incorporated product shots of the chocolates into the illustrations to make them feel more like living characters inside of this world. Each packaging illustration reveals a bit more of Gold Bunny’s world.
For information on packaging illustration, please don’t hesitate to get in touch.